vocal for local quiz

Is Akshay Kumar VocalForLocal?

Meghan Markle despite being married to Prince Harry of UK is still a US citizen, though she applied to become British. Akshay Kumar says...

Shibani Mishra, Chief Marketing, Indus League Clothing Speaks on ‘hot’ Brands

What according to you makes a brand `hot'? Consumers are the ones that make the brand hot & cool both !  And that happens when...

9 Advertising Taglines From The 90s You Love

Some of these taglines are relevant to this day and still widely in use, while some others have been replaced with ones more pertinent...
Checklist for Social Growth Tools

Ecommerce: Not just Data Scientists but Data Creati-vists

As a part of the Consumer Behaviour course, we were asked to stand behind a shop counter for 2-3 days to observe - understand-...

Marketing Maverick: Manisha Seewal, Group CMO, Carro #APACLeaders

Read our interview with Manisha Seewal, Group Chief Marketing Officer, Carro for her insights on how Carro uses data to simplify the decision-making process of buying...

Why Your Business Needs Omni-Channel Presence

If someone had told me two years ago that everything that I was doing back then would shift to apps, I would have laughed. Who...

MBS Speaker 2015: Kamal Khushlani, MD & Founder of Mufti

What according to you makes a brand `hot'? When a brand reflects the aspirational values of its adopters consistently over time it gains traction in the adopters’...
10 Kilos Extra Matters to Marketers

10 Kilos Extra Matters to Marketers

Yo! I got an SMS from Air Asia saying that guests flying from Delhi to Imphal could take an extra 10 Kilos free baggage because...

Evolving Social Landscape – Social Media Channel Updates in 2016

The world of social media is constantly changing and evolving. With new technological innovations on every platform, it’s up to everyone to stay informed...

Interview with Ravindra Datar

Interview with Ravindra Datar – Head Global Marketing - Datamatics Global Services Limited    PW: As a marketer what would you say are your current priorities? RD:...