Paul Writer

Kylie’s Lips for Marketing Tips

When she was 15 or thereabouts a boy told Kylie Jenner (of the famous Kardashian clan) that her lips were thin. She tried using lip-liner...

Deependra Chumble – Acting CMO – Hexaware Technologies

Deependra Chumble – Acting CMO – Hexaware Technologies    PW: As a marketer what would you say are your current priorities? DC: Taking the current market situation...

Vishal Chaddha – Business Head Media Marketing, HT Media speaks on “OneIndia”

Vishal Chaddha – Business Head Media Marketing, HT Media speaks on “OneIndia”   Why did HT Media, Ananda Bazaar Patrika Group and The Hindu come together...

Can Brands Remain Hot Forever?

Can Brands Remain Hot Forever? Watch Subra Krishnan, VP Products & Marketing, Vizury Devendra Chawla, Group President Food FMCG Brands, Future Group Kamal Khushlani, Founder & MD, Mufti Rajesh...

Apps in Your Pocket with Ronika Shah, Group Account Director, Digital Republik

Ronika Shah Group Account Director Digital Republik My 4 Frequently Used Apps: Evernote: “Well prepared, is a battle half won”. My preparation is led by...

Quick Chat with Smriti Dalvi, Florista India

Smriti Dalvi Director Florista India Quick chat with Smriti Dalvi, member of DWENIndia A female entrepreneur you admire and why? Well, It will definitely be Kiran Mazumdar Shaw, her...

CMO Roundtable: Leaders Need to Unlearn Past Paradigms

There is no denying that digital marketing is changing the marketing landscape today and paving way for the future of marketing. Digital Marketing 2020...
Karan Kumar, Fabindia

Brand Summit Buzz- Interview with Karan Kumar, Fabindia

Karan Kumar is currently the Cheif Brand & Marketing Officer of Fabindia Overseas Pvt. Ltd. He is a high impact marketer with an indelible reputation...

Don’t Judge A Juice By Its Carton – Misleading Advertisement

Imagine you went to a fresh juice shop and ordered a litchi juice. You were just chatting with your friend, while from the corner...
The Kindness of Strangers

The Kindness of Strangers

In the pre-Internet world sitting in Trichy my friend and I wanted to research this unknown college called Indian Institute of Management Calcutta. We...