I’ve Been Hacked – Revisiting the Value of Social
“OMG, your bank details are posted on your Insta handle” squealed the daughter in...
AI on the couch, Cardi B sells fries
I consider McDonald’s a kid friendly place. Looking for ways to add excitement beyond...
Why you still typing….
Over Christmas, the fancy Samsung store at Opera House Bangalore had this kiosk where...
Don’t read any other newsletter! I’m a de-influencer
Man bites dog is news. Dog bites man is not. That’s the insight behind the rise...
ChatGPT told me to do this, brain candy, peer...
I’ve bought books based on ChatGPT’s recommendation. They are readable and a good fit...
The voice in my head wouldn’t let me write
I was writing about diversity from a gender perspective when I had an attack...
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Interview with Vivek Singh about where Marketing is Heading
Where do you think Marketing is headed? Diffusion of its boundaries. Marketing will get increasingly integrated and interweaved with other parts of the business and...
B2B Marketing Research: How CMO Roles Need to Evolve
Forrester Research recently conducted a joint study with the Business Marketing Association (BMA) that we at CMI were greatly interested in reading: B2B CMOs...
How to Do Paid Promotion on Twitter the Right Way
If you avoid Twitter’s paid promotion tools in your marketing campaigns because you believe they’re too expensive or complex, it’s time to rethink that...
The Future Of Community Management
If there’s one thing we’ve learned being the original social media marketing agency, it’s that nothing in our world stays the same for long....