ChatGPT told me to do this, brain candy, peer...

I’ve bought books based on ChatGPT’s recommendation. They are readable and a good fit...

The voice in my head wouldn’t let me write

I was writing about diversity from a gender perspective when I had an attack...

Diversity at work is a lady dog

The chairman of a billion dollar tech firm described senior hires like me as...

Women Leader – A Journey From “Job” to “Career”

Women leader is a relatively new concept.  There was a time when women took...

📻Women as leaders are the same as men. Almost.

Women as leaders is a popular topic of discussion these days. And while it...

Marketing Strategy for B2B: 2 Rules | Malcolm Frank...

Far too often, in B2B marketing, the message becomes a diluted soup of industry acronyms and groupthink.  In time, it becomes quite hard to distinguish one company’s message from another’s.  To clients, this simply turns into a wall of white noise.  To break through this, effective B2B marketing must follow 2 rules

You Are Publishing Too Much (and Failing)

“The essence of strategy is choosing what not to do.” – Michael Porter More than anything else, this quote has been in my mind lately....
Monopoly

What me worry?

Monopoly was an intense and serious game at our home. Winning mattered. Like a lot. So much so that as adults most of the...

Client Retention: The Key To Business Success

In the world of business and commerce, anything that’s new is going to cost you… including gaining new customers. Reaching out to new customers can...
Brand Rejuvenation : The Elusive Search to Reinvent Your Brands

Brand Rejuvenation : The Elusive Search to Reinvent Your Brands

When I started my marketing career I dreamt of the opportunity to work on storied brands like Coca-Cola, Pepsi, Nike, M&M’s, P&G. I remember thinking...