Paul Writer

Public Relations 101 Basics of PR and How to Get It

What is Public Relations? Basics of PR explained.

PR is a fantastic marketing channel, but it requires a process and methodical approach. A PR specialist will know how to strategically and creatively...
BOREDOM AT WORK

BOREDOM AT WORK

Young executives often complain of boredom in the work place. Whether it is the repetitive nature of the job, the monotony of seeing the...

China Growth Marketing 101- Part 2

In continuation to part 1, where I spoke about few large Apps, their userbase & App ecosystem, here I will dive deep into Super...
Sales OR Marketing Both, actually

Sales OR Marketing? Both, actually

Most MBA students dream of exciting jobs formulating strategy for some of the world’s leading brands. There are endless stories about the great Marketing...
Got MBA. Now what

Got MBA. Now what?

Just graduated, and want to get your dream job! What if you don’t land the perfect gig using your brand spanking new MBA? Here...

China Growth Marketing 101 – Part 1 | Paul Writer

At the turn of the new millennium, China saw many copycat internet businesses from the west, but that soon changed due to innovation that...
6 Numbers That Can Improve Your Resume

6 Numbers That Can Improve Your Resume

Making sure recruiters shortlist your CV It’s 2021 and time to let go of the one-size-fits-all timeline of career events resume we learned in college. ...
5 Ways AI Can Improve Email Marketing ROI

Email Marketing ROI – AI can boost results

Email marketing ROI can be greatly enhanced by Artificial Intelligence (AI).  Email is one of the most cost-effective ways to reach your customers. But...
6 Marketing Steps to Your Dream Job

6 Marketing Steps to Your Dream Job

The economy is a bit creaky in the wake of COVID, agreed. But some people are still getting jobs. There may be lesser jobs...
Amul Panchamrit Ad Review

Amul Panchamrit Ad Review

I fail to understand the touchiness, if any, associated with this move. There's a discussion about this on LinkedIn too. But the way I...