5 Indian B2B SaaS Companies to Watch

Indians love to SaaS! The B2B SaaS industry in India has grown over 30 % annually and believe it or not but this figure...

Nail clippers before sneaky scooters

There’s a Bengali saying that a bad dancer blames the uneven floor. But what if the floor can defend itself?That’s what’s happening in the...
More Advanced Personal Branding

Part Four: More Advanced Personal Branding

Build a great brand for yourself and your organization. As the journey progresses, you will begin to enjoy it and will be able to reap the fruits of your efforts over the years.

Leaders Recommend: 10 Books For Your 2018 Reading List

Charles William Eliot once said, “Books are our quietest and most constant friends; they are the most accessible and wisest of counselors, and the...

Chai Break with Vijaya Kumar Ivaturi, Co-Founder and CTO, Crayon Data

Read his insights on how the social shift impacts the technology shift and vice versa and the way we go to market...
video

Failed Video Learnings

Video consumption is on the rise and is one of the essential parts of the content marketing strategy. So after creating one such marketing video which failed, here are the top 3 learnings.

Profits in a World of Zero Pricing

Prices are dropping.  Or more accurately tending to zero.  Automation, standardisation, artificial materials are all driving this trend to zero in certain categories.  Even...

Women’s Day Date with Dechama Uthappa, Corporate Communications- Senior Advisor, Dell India

Essentials for a business meeting. My phone set on silent. Your everyday guide to stay fit & healthy. Everything in moderation. What is your power dressing mantra? Starts with...

BBS Speaker: Neelakanta Rao Jagdale, CMD, Amrut Distilleries Ltd

In your own words how do you describe a ‘hot’ brand? A hot brand is an asset developed by the manufacturer keeping the end consumer...
Konkona funds her own worth – and you?

7th March 2019 | Issue #406 | Konkona funds her own worth – and...

Women’s Day is tomorrow and I’m already seeing pink. Er, red. As the parent of a dyslexic child I was not happy with the Prime...