What can Paul Writer do for you?
Paul Writer partners with B2B organisations to sharpen their positioning, define a community approach to their clients and prospects and articulate and implement a sound marketing plan. If you have a defined set of clients or prospects we can help you design and run a continuous engagement program that leads to increased awareness and buyer interest.
|
Service |
Description |
Clients |
| Marketing Advisory Services | Research and workshop approach to define the marketing problem and devise an appropriate response. | Happiest Minds
IBS Microsoft Tech Mahindra |
| Community Management | Design, build and manage a community of users, customers or prospects. This includes managing online awareness, content publishing and events calendar. | CMO Community for Microsoft
CIO – INDUS (Indian Users of SAP) HR Community for Sodexo |
| Program Management Office | Act as an extended marketing organization of the client, manage a campaign using a larger ecosystem of providers | Cisco
SAP |
| Online & physical events | Conferences, Roundtables, curated agendas for conference-in-conference requirements, awards, tweetchats, webinars,certification programs, workshops | Hindustan Times
IBM Adobe |
| Custom Publishing & Research | Video interviews, case studies, research reports, articles, interviews, customer newsletters | Adobe
Yorke Communications Microsoft
|
Client Voice:
Ramco Systems:
“We engaged with Paul Writer during the relaunch of Ramco OnDemand ERP, our Cloud offering, in the areas of branding, positioning, and go-to-market strategy.
The team came up with a host of innovative and cost-effective ideas that helped us establish ourselves as brand Ramco.
They really understand the pulse of consumers and give you a clear-cut idea about human behavior, which is the genesis of any successful campaign. We are very happy with the outcomes that we have been able to develop together.” – Garima Sinha, Head – Marketing, Ramco Systems
Happiest Minds:
“We engaged with Jessie Paul and the team at Paul Writer during the launch phase of our organization in the areas of corporate identity, positioning, social media and go-to-market strategy.
They came up with innovative ideas and helped us build the right marketing ecosystem with specialists for media, digital etc.
They went the extra mile to deliver beyond the contracted requirements and exceeded our expectations.” – Ashok Soota, Chairman, Happiest Minds
Tech Mahindra:
“In the run up to determine our Brand Positioning, we engaged Jessie Paul, CEO Paul Writer to facilitate a workshop for us. We are indeed very happy and satisfied with the outcomes achieved within a short time span.”
Indraneel Ganguli, Senior Vice President – Marketing & Communications
Mahindra Satyam