Rock the Recession like the Faroese

Rock the Recession like the Faroese

As countries start to reopen there is a lot of speculation on what the consumer behaviour and ability to spend will be like. The...
How can your brand Rock the Recession

How can your brand Rock the Recession?

By pretending there isn’t one. I don’t mean denial, but I do mean that a batten-the-hatches freeze -all-spending is not the only option.During the...
Google COVID

Google launches a guide to help businesses adapt marketing strategies in wake of COVID-19

Consumers have shifted priorities. Companies are refocusing. Individuals are hunkering down and often anxious. All of us are caught up in the COVID-19 storm....
Lady Gaga adds COVID to her 50 year career plan

Lady Gaga adds COVID to her 50 year career plan

Business Booster 447 Lady Gaga spearheaded an effort to raise funds for WHO. She curated the “One World: Together at Home Concert” which was livestreamed...
Unlocking the Indian Economy post-COVID The Road Ahead-min

Unlocking the Indian Economy post-COVID: The Road Ahead…

Delicate Balance, Considerations, and Decisions...India has outlined a 2-pronged strategy for phased restarting of economic activities from this week while maintaining its focus on flattening the curve. The...