IGTV and the Content Conundrum

A new product launch is the most nerve-wracking event in the life of a working professional. Whether you belong to production, marketing or sales,...

Video Newsletter: What Can Virat Learn From Prague?

  Take a look at our first ever video newsletter created by the CEO of Paul Writer, Jessie Paul. You can read the newsletter here.    

All Eyes Are On You: 5 Hacks to Video Market Successfully

Video is everywhere. Offline or online, we're often glued to screens either catching up on shows or the news, or simply scrolling through cat...

Around the World in 3 Ads: Amazon Prime, Surf Excel & Berlitz

For our third episode of 'Around the World in 3 Ads' we'll be looking at ads from Japan, Pakistan and Germany. Amazon Prime This adorable ad...

Peddling Nostalgia: 5 Famous Franchises and Their Reboots

A lot of industries seem to be tapping into the 'good ol' days' well of memories and for good reason too. The digital revolution...
Google Duo

Ad Review: #BeThere with Google Duo

With over 500 million downloads, Google Duo seems to have become more popular over the past few months. Their ad campaign #LetsDuoIt that seemed...

How Much is Your Beard Worth? Philip’s Ad Featuring Virat Kohli

Celebrities are known for taking an insurance out for their best features from their smiles to their waistline. Amitabh Bachchan has a copyright for...

Hello! How may I help you today? 5 Tips on Creating a Successful Chatbot

With IoT, Machine Learning, AI and Automation spreading over the digital landscape swiftly, businesses are able to enhance their customer experience and meet the...

Around the World in 3 Ads: Snickers, McDonald’s & Amazon

Welcome back to our new segment Around the World in 3 Ads! For our second episode, we're looking at ads from Snickers, McDonald's and...

What Does GDPR Mean? And 3 Tips to be GDPR Compliant

The EU GDPR law protects the data privacy of citizens across Europe. Any violation of GDPR affecting the data subject can lead to the...