Email is Dead. B2B Businesses Need to Wake Up to the Social Revolution

Email is Dead. B2B Businesses Need to Wake Up to the Social Revolution

I’ve just looked at my inbox. I’ve been out of the office for 2 days this week and have accumulated 411 unread emails. A...
Desi CMO Sequel: From Maximum City to the Big Apple

Desi CMO Sequel: From Maximum City to the Big Apple

Two weeks ago I moved back to New York after spending 4 years in India. I'm not very good at good byes nor getting...
Customer Analytics in the Age of Social Media

Customer Analytics in the Age of Social Media

Becoming “customer centric” is a top priority today, and for good reason: as if it weren’t important enough that customers buy products and contract...
Goodbye Advertising, Hello Mickey Mouse

Goodbye Advertising, Hello Mickey Mouse

You’re more likely to reach the summit of Mount Everest than click on a banner ads. The next generation will consume most of their...
Kamal Sagar, Founder, Total Environment

Interview With: Kamal Sagar, Total Environment

Total Environment homes are known for their customized spaces and sensitive detailing. Founded by Kamal Sagar and Shibanee Sagar, Principal Architects & Directors of...
Adapting your B2B Social Media Strategy

Adapting your B2B Social Media Strategy

We live in an interconnected world where technology has passed baton in the hands of empowered consumers, who decide the fate of brands. The...

150+ Real Estate marketers converge at Paul Writer’s Great Indian Marketing Summit – Realty...

The Great Indian Marketing Summit - Realty Edition brought together the real estate industry's top leaders and decision-makers to discuss trends, debate ideas, and...

100+ Real Estate Leaders to Meet at Paul Writer’s Real Estate Marketing Conference and...

Brigade, Bhartiya, Casa Grande, Emaar MGF, IndiaProperty, Sobha, Mantri, Total Environment confirmed as speakers The Great Indian Marketing Summit - Realty Edition on June 21...
Social Networking

Social Networking Could Have Saved Kodak

Thanks to social networking, the recent past witnessed hyper-communication in most of the fields with different ideas and views flowing through. We know that...
Content Creation

4 Ideas for Crowdsourcing Content Creation and Promotion

You hear a lot of talk these days about crowdsourcing — the idea of using a large online community to complete tasks as diverse...