Menu
How to Prevent Sexual Harassment or Why Bad Things Happen in Good Companies
Shreya Ukil’s case against Wipro has again triggered a discussion on why IT firms don’t do more to prevent sexual harassment in the workplace. ...
The CMO.com Interview: Shubhajit Sen, CMO, Micromax Informatics
In less than a decade, Micromax Informatics has established itself as the second largest smartphone company in India and the 10th largest in the world.
CMO.com caught up...
Power Couple: Snehal Mantri, Director- Marketing & HR, Mantri Developers & Sushil Mantri CMD,...
Your success mantra to manage work-life balance
Sushil: Today, leading a balanced and holistic life is key to a healthy lifestyle. It is mandatory to...
Apps In Your Pocket: Sanjay Tripathy, HDFC Life
Find out the apps that senior marketers in India are using today and why they like the app!
Any 4 apps that you have on...
Apps In Your Pocket: Mainak Dhar, MD & CEO, General Mills India
Find out the apps that senior marketers in India are using today and why they like the app!
Any 4 apps that you have on...
Apps In Your Pocket: Anshul Chaturvedi, Head-Marketing, Wrangler
Find out the apps that senior marketers in India are using today and why they like the app!
Any 4 apps that you have on...
Advertising Spend By Mobile App Developers Has Quadrupled Year Over Year
Advertising spend by mobile app developers has almost quadrupled year-over-year informed the Kenshoo’s latest quarterly report on mobile app advertising. “App developers spent 293 percent more...
Who Killed Nokia? Nokia Did
Despite being an exemplar of strategic agility, the fearful emotional climate prevailing at Nokia during the rise of the iPhone froze coordination between top...
Content That Rules the Roost: 5 Practical Strategies for Making Your Content More Brand-Centric
According to Content Marketing Institute, 47% of B2B marketers say that their biggest content marketing problem is creating content that allows their brands to engage...
Quick Chat with Nikhita Giridhar, Ikkivi
Nikhita Giridhar
Co-Founder
Ikkivi
Quick chat with Nikhita Giridhar, member of DWENIndia
A female entrepreneur you admire and why?
Sara Blakely, founder of Spanx, for her sheer fearlessness, determination and revolutionary...