Paul Writer

Are you Prepping for Amazon Prime Day?

Shoppers love the ‘buy one, get one free’ offers, but there’s nothing shoppers love more than a good sale! A sale where you can...

Cvent Webinar: In-Person Events are the Second Most Influential Marketing Channels

According to a Forrester research report, websites drive engagements the most, with events and tradeshows taking second place. With the advent of technology, the...

Video Highlights: Simplifying a Realtime, Multilingual, Omnichannel Content Strategy

This program brought together Dipti Nair, Editor at Large at YourStory.com, and Praveen Rao, General Manager & SVP at censhare together to discuss how to...

Ad Review: How Bright is Ikea’s Make Everyday Brighter Campaign?

Who hasn't heard about the multinational furniture-retail company, Ikea, founded in Sweden? Ikea is set to open their first ever store in India on...

CRMAA Roundtable: How Do You Deal With Rising Customer Expectations?

Customers are the center of every business. By focusing on the customers and creating strategies that are customer-centric, businesses are sure to succeed. However,...

Why Meeting Customers’ Expectations Isn’t Enough: INSEAD

Whether you work for a start-up or a large company, there have never been so many metrics to help you understand how your business...

Video Report: TorcAI Webinar: Is GDPR the end of ‘data-driven marketing’?

Read the full report here, and our interview with Raghavendra Agarwala, CTO of TorcAI here.

Video Newsletter: Deepi- Why Bring Back Tipping?

Subscribe to our newsletter here.  

IGTV and the Content Conundrum

A new product launch is the most nerve-wracking event in the life of a working professional. Whether you belong to production, marketing or sales,...

Video Newsletter: What Can Virat Learn From Prague?

  Take a look at our first ever video newsletter created by the CEO of Paul Writer, Jessie Paul. You can read the newsletter here.