Menu
Apps in Your Pocket: Saurav Patnaik, Kenscio Digital Marketing
Any 4 apps that you have on your phone and how frequently you use them?
Uber- I am constantly on the move and the Uber...
Leveraging Communities to Create Social Media Momentum
As social networks become increasingly ingrained into brands’ communication strategies, organisations need to take a more global and creative approach to understanding the dynamics...
What Have You Done Dear Idea Cellular and Amul?
So Idea Cellular came up with a brilliant idea Sirjee which will not cost them a bomb like their ads featuring AB Junior and...
Mobile Marketing Special: The 4Ps of App Marketing; Make Mobile Marketing Magical; Monetize Personal...
The 4Ps of App Marketing Strategies
Posted by Jessie Paul
Myntra, one of India’s leading fashion ecommerce sites (owned by Flipkart) has gone App-only. While that is too...
Photos Tell the Marketing Story
Till the movies came along, if you couldn’t read, you had no access to other worlds or knowledge. Photography was expensive and cumbersome. Paper...
What Makes a Brand Hot?
Speakers:
Subhrangshu Neogi, Director – Group Marketing & Brand - Religare Enterprises
Arvinder Gujral, Director Business Development APAC - Twitter
Moderator: Madhavan Narayan, Media Thinker - Hindustan Times
Sandeep Aurora...
How to Prevent Sexual Harassment or Why Bad Things Happen in Good Companies
Shreya Ukil’s case against Wipro has again triggered a discussion on why IT firms don’t do more to prevent sexual harassment in the workplace. ...
The CMO.com Interview: Shubhajit Sen, CMO, Micromax Informatics
In less than a decade, Micromax Informatics has established itself as the second largest smartphone company in India and the 10th largest in the world.
CMO.com caught up...
Power Couple: Snehal Mantri, Director- Marketing & HR, Mantri Developers & Sushil Mantri CMD,...
Your success mantra to manage work-life balance
Sushil: Today, leading a balanced and holistic life is key to a healthy lifestyle. It is mandatory to...
Apps In Your Pocket: Sanjay Tripathy, HDFC Life
Find out the apps that senior marketers in India are using today and why they like the app!
Any 4 apps that you have on...