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Meet The Jury: Sunder Madakshira, Head Marketing, Adobe
Sunder Madakshira
Head Marketing
Adobe India
Sunder Madakshira works with Adobe as Head of Marketing in India. In this role he is leading a team of marketers...
CMO Roundtable: Leaders Need to Unlearn Past Paradigms
There is no denying that digital marketing is changing the marketing landscape today and paving way for the future of marketing. Digital Marketing 2020...
B2C Marketing: What No One is Talking About
Using rich data is commonplace in the B2B world. It seems though that people have tended to shy away from applying those same data-driven...
Customer Communities: The Engagement Economy’s Best Kept Secret
In a time when our customers hold the power, when they don’t want to be marketed to, and when they want to be engaged...
A da Vinci Surgical Robot to Wheel into Indore
Robotic Surgery has made its mark in the top Indian cities. The precision and accuracy of this form of surgery has been helping surgeons...
Meet The Jury: Geetu Bhatnagar, Chief Marketing Officer, Oracle
Geetu Bhatnagar
Chief Marketing Officer
Oracle India Pvt. Ltd.
Geetu Bhatnagar is a Business strategist and Transformation leader.
With more than 20 years of experience behind her, she has performed a number of...
Tips For Creating A Great Remote Digital Marketing Team
A marketing team is one that propagates the latest additions and features of your website and also spreads your word far and wide. This...
Outsource, Automate or In-house? How to Decide
The rise in access to affordable internet and smartphones has led to an exponential increase in digital media content. In recent times, digital marketing...
When Advertising Is Just A Waste Of Money
Watching the recent cricket test match between India and England on TV in India, I was staggered at the level of advertising repetition I...
Interview With Brandon Warburton, SVP – Digital, Pluralsight
Brandon Warburton
SVP – Digital
Plural Sight
1. What is the major challenge that you see today for digital marketing?
I think the biggest challenge is getting to a...