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Customer Journey Mapping for Measurable Employee On-boarding Improvement
The Background
In 2012, a large multi-national bank saw customer traffic through brick and mortar branches drop by 40% in its largest market. On the...
Seven of the Worst Tech Bloopers of All Time
There is a lot of profit-spinning in the realm of e-commerce business. However, surviving the tech game is not an easy task. With a...
9 Candy Brand Stories You Should Know About
Welcome to the Nostalgic Nineties corner! Young Indian Adults are a curious bunch. They grew up during rapid changes, living in an India which...
7 Steps to Service Strategy that Wins
The market is being ruled by ideas to improve customer experience; one must remember that Customer Service is the way through which customer experience...
5 Sales Technology Trends for 2018
Technology has transformed business in an unprecedented way. Things imagined as futuristic are already a reality. Chatbots are selling your products and cementing your...
India’s History in 16 Amul Advertisements
The butter- girl who has a larger fan base than the greatest stars of Indian Cinema, made her debut in 1966. The brainchild of...
Beyond Pink: Kiran Pai, Director- Vidyashilp Academy and Vidyasagar Pre-Schools
In this segment of 'Beyond Pink', we talk to Kiran Pai, Director- Vidyashilp Academy and Vidyasagar Pre-Schools & Founder and Chairperson of Connectivate. Kiran...
Leaders Recommend: 10 Books For Your 2018 Reading List
Charles William Eliot once said, “Books are our quietest and most constant friends; they are the most accessible and wisest of counselors, and the...
Tata Tea’s Wake-Up Call to Indian Parents
Tea is the nectar of Gods, handed down to humanity to ward off sleep. Most Indians don’t wake up with coffee, but with the...
5 Ways Technology has Helped Meet Sales Needs
Have you ever walked out of a store which is offering an end of season discount on premium products because of the unskilled salesman?...