Paul Writer

Quick Chat with Mansi Reddy, Ox and Tomato

Mansi Reddy Owner Ox And Tomato Quick chat with Mansi Reddy, Member of DWENIndia A female entrepreneur you admire and why? I admire Richa Kar, Founder and CEO of Zivame....

Quick Chat with Meena Ganesh, Partner-GrowthStory.in and MD & CEO – Portea Medical

Meena Ganesh Partner-GrowthStory.in and MD & CEO - Portea Medical Quick chat with Meena Ganesh, Member of DWENIndia What is it that drives you daily as an...

Marketing in India – My Perspective at the India Conference at Harvard

The biggest areas for improvement - as cited by speakers in other sessions - are Education, Healthcare and Urbanisation. Clearly, as citizens, we would...

The State of Snapchat

Snapchat may just be the most powerful storytelling tool in social media today. Once a disposable photo messaging app, Snapchat’s various updates and new...

How to Evolve Your Prospect Management in a Predictive World

It used to be that prospect management meant dolling out “Glengarry Leads” to add to your Rolodex, keeping a spreadsheet of top prospects, or most...

Interview: IT Marketing Summit – Poornima Couto, Wipro Limited

From Internet of Things to the Internet of Me, what according to you is the big thing that will define IT marketing in 2016? The...

Interview: IT Marketing Summit – Sunder Sarangan, Persistent Systems

From Internet of Things to the Internet of Me, what according to you is the big thing that will define IT marketing in 2016? 2016...

Blogging Then & Now – How Social Networks Killed It In 2015

As we cross over to a new year, we try and figure what blogging has transformed into, and what future blogs could look like,...

Corporates and Start-ups: Engage or Else!

There have never been more ways for big companies and entrepreneurs to collaborate - and you’d be surprised at how common these unlikely pairings...

Interview: IT Marketing Summit – Mani Dasgupta, Capgemini

From Internet of Things to the Internet of Me, what according to you is the next big thing that will define IT marketing in...