Paul Writer

Neha-Gupta

CX as a differentiator for brands – Neha Gupta, Jury, Let’s Talk CX Fast...

Brands that focus on creating an enhanced experience for all touch points stand out with high retention and repeat rate for their products and services.

Know Your Jury: Rahul Kadavakolu- Digi 100 APAC

Rahul Kadavakolu is Director of the Global Marketing Supervisory Department at Rakuten, Inc. He joined Rakuten in 2016 to help lead and drive Rakuten’s...

6th December 2018 | Issue #393 | How to do PR. Unless you’re Deepika.

My 9 year old has a YouTube channel Overcreative DIY. Thanks to the kindness of classmates and their parents she has 36 subscribers and gets...

Marketing Maverick: Manisha Seewal, Group CMO, Carro #APACLeaders

Read our interview with Manisha Seewal, Group Chief Marketing Officer, Carro for her insights on how Carro uses data to simplify the decision-making process of buying...

Thinking of Empowering Your Sales Teams?

'Learning does not exhaust the mind', says Leonardo Da Vinci. Nothing, exhilarates me more than learning. This week I was at Gartner Technical Symposium in Orlando....

9 Games from a 90’s Childhood

With the release of the Nintendo Switch and rapid developments in VR, gaming is seeing a boom like never before. India in itself is...

Marketing Maverick: Priya Darshani, Head of Marketing, JAPAC MediaMath #APACLeaders

We interviewed Priya Darshani, Head of Marketing, JAPAC MediaMath for our series on #APACLeaders. Read how Priya thinks AI and data are changing the...
Death of Loyalty Marketing

Death of Loyalty Marketing

I feel tempted to write this blog after meeting several candidates and learning about how their loyalty marketing practices are driven. Read on: Steve runs...
4 Big Brand Marketing Strategies for Small Businesses

4 Big Brand Marketing Strategies for Small Businesses

Follow these strategies and create a successful online business - Demand Planning, Business Alliances, Loyalty solutions, The Risk Free Marketing Strategy, says Advit Sahdev.

2018 Australian Advanced-analytics, AI and Machine Learning Leader-board

2018 Australian Advanced-analytics, AI and Machine Learning Leader-board (Corporates, Start ups and Consultants/ Service providers) Dear all  Disclaimer : Swamy and Associates has done business with...