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In Conversation with Rama Bijapurkar, Thought leader, Author, Management & Marketing Consultant
Paul Writer talks to Rama Bijapurkar, Thought leader, Author, Management & Marketing Consultant about the Future of Marketing
In Conversation with Uma Talreja, CMO, Burger King
Paul Writer talks to Uma Talreja, CMO, Burger King about the importance of Customer Centricity
In Conversation With Siddhartha Mukherjee, Category Director- Mondelēz International
Paul Writer talks to Siddhartha Mukherjee, Category Director- Mondelēz International about the Future of Marketing
5 Ways to Make Your Content Marketing More Memorable
What I am about to tell you might, at first, be shocking, but please hear me out. Because once you understand the full impact...
Technology Is The Heart Of Marketing… Rikant Pitti, COO, EaseMyTrip.com
One thing that will shape the future of Digital Marketing?
After being familiar with increasing power of mobile apps and social media, marketers are already...
Interview With Sanjay Tripathy, Sr. EVP – Marketing, Product, Digital and E – Commerce,...
In your own words, how do you describe a `hot' brand?
A Hot brand is actually the one, which can stay cool and connected to...
Interview With Deepali Naair, Chief Marketing Officer, Mahindra Holidays & Resort India Limited
In your own words, how do you describe a `hot' brand?
In an environment as charged up as today’s, a brand needs to be on...
To Inspire Employees, Speak Their Language
Most employees are going through the motions at their jobs. To re-engage them, leaders must translate organisational objectives into meaningful aims.
At a quarry, outside...
10 Things Marketers Should Know About Carat’s Prediction On Global Advertisement Market Of 2014...
Global ad spends to grow by 5 percent in 2014-15 with market optimism demonstrated through strong global and regional forecasts, states Carat, the leading...
Mumbai Brand Summit: Anaggh Desai, Co-Founder, 1+99 Customer Experience Design Consultancy
In your own words, how do you describe a `hot' brand?
One whose behavior is the same as what it communicates, consistently and is platform,...