Paul Writer

Interview: IT Marketing Summit- Apurva Chamaria, AVP & Global Head of Brand & Digital...

1. From` internet of things' to `internet of me', how is technology helping you in doing your business better today? Technology is both a cost...

Interview: IT Marketing Summit- Jayanthi Sethuraman, Global Head of Marketing, Tally Solutions

1. From` internet of things' to `internet of me', how is technology helping you in doing your business better today? The Internet which began by...

Interview: IT Marketing Summit- Anil Rao, Business Manager, Fujitsu India Limited

1. From` internet of things' to `internet of me', how is technology helping you in doing your business better today? Internet is everything today, business...

Social Selling: Why it’s the Future of Sales

As a business leader you’ll probably agree with the statement that the traditional game of Sales has changed. The B2B buyer of today is...
David Munn

Interview: IT Marketing Summit- Dave Munn, President & CEO, ITSMA

1. From` internet of things' to `internet of me', how is technology helping you in doing your business better today? Technology has a huge impact...

You Are Publishing Too Much (and Failing)

“The essence of strategy is choosing what not to do.” – Michael Porter More than anything else, this quote has been in my mind lately....
Marketing and Finance: A Match Made in Heaven!

Marketing and Finance: A Match Made in Heaven!

As marketing professionals we’re often at the center of a variety of critical cross-functional initiatives, which gives us the rewarding opportunity to work with...

Interview: IT Marketing Summit- Pradeep Chopra, CEO, Digital Vidya

1. From` internet of things' to `internet of me', how is technology helping you in doing your business better today? Given we are in the...

Interview: IT Marketing Summit- Ashok Lalla, Global Head-Digital Marketing, Infosys

1. From` internet of things' to `internet of me', how is technology helping you in doing your business better today? I am not sure one...

Interview: IT Marketing Summit- Rajesh Kumar, CMO – SAP Indian Subcontinent

1. From` internet of things' to `internet of me', how is technology helping you in doing your business better today? IoT or closer to home...