Paul Writer

Apps in Your Pocket with Sujan Roy, Tata Motors

Sujan Roy Head Marketing Services (International) Regional Head (South Asia) Tata Motors What are your 4 most frequently used apps? •Whatsapp- Whether it is work or play, nothing is...

Massively Scaleable Marketing For One

When a customer reaches out with a specific request, if this customer is valuable enough, most are able to fulfil it.  Marketers have also...

PRHUB | 10+ Years and Kicking! Discovering Organizational Growth?

Last year, I completed 10 and each time this milestone is announced, both internally and externally, people keep asking me one question in the...

Apps In Your Pocket: Ranjan Dutt, Bajaj Allianz Life Insurance

Ranjan Dutt Head Marketing Bajaj Allianz Life Insurance Co. Ltd.   What are your 4 most frequently used apps? Besides social networking apps like FB, Twitter, LinkedIn and Instagram...

Why Your Business Needs Omni-Channel Presence

If someone had told me two years ago that everything that I was doing back then would shift to apps, I would have laughed. Who...

Apps In Your Pocket: Siddharth Banerjee, Vodafone India

Siddharth Banerjee Senior Vice President- Marketing Vodafone India Ltd.   What are your 4 most frequently used apps? I would bucket the usage of Apps on my phone into...

Apps In Your Pocket: Rajiv Srivatsa, COO and Co-founder, Urban Ladder

Rajiv Srivatsa COO and Co-founder Urban Ladder What are your four most frequently used apps? About 80% of my time on mobile goes on various apps. While I...

Would Kabali Revive Air Asia?

Fans of Superstar Rajinikanth are expecting a worldwide release of his next film “Kabali” in which the actor plays an ageing Gangster. A 1...

Guide Your Buyers Through the Customer Journey with Social Media

The customer journey has changed. With as much as 90% of a buyer’s journey being self-directed, according to Forrester Research’s 2015 report, “Don’t Let...

The Power of NOW

Who remembers Eckhart Tolle’s bestselling book by the same name? A guide to spiritual enlightenment, it brought home a universal truth as old as...