Paul Writer

Amrit – The Elixir of Immortality

Speakers: Sanjay Singal, Head Marketing - Foods - Dabur Dev Amritesh, President & COO - Dunkin Donuts Anika Agarwal, VP & Head Marketing, Max Bupa Health Insurance Hitesh...

In Conversation with Subhrangshu Neogi, Director – Marketing & Brand, Religare Enterprises Ltd.

Subhrangshu Neogi, Director – Marketing & Brand, Religare Enterprises Ltd. talks about two ingredients for successful brand. Two successful ingredients for any brand will be: ...

Jack and the Beanstalk – The Story of Brands that Grow Super Tall, Super...

https://www.youtube.com/watch?v=d8J34k8-m_s Speakers: Shubhajit Sen, CMO – Micromax Amarjit Singh Batra, CEO Olx India & Head Asia - Olx Inc Rajesh Kumar, Head Marketing (Indian Sub-continent)...

Best Part About a Marketer’s Job

Watch https://www.youtube.com/watch?v=2ibV7oFHpf4 Chetan Kulkarni, Chief Executive Officer, Vizury Arun Kumar Monocha, Chairman & MD of IRCTC talk best part about a Marketer's Job...

6 Steps to Data Safety for CMOs

When I decided to to attend a conference last week organized by Paul Writer - the Mumbai Brand Summit & Mumbai's Hot 50 Brands...

Challenges As a Marketer

Watch https://www.youtube.com/watch?v=BLEveaLaJQM Jaideep Gokhale, Director Marketing Communications South Asia, East Asia & Oceania - Tetra Pak Arvinder Gujral, Director Business Development APAC - Twitter Anika...

Culture Eats Strategy – Making a Meal of Digital Transformation

With the ubiquity, pervasiveness and media hype around technology’s impact on our lives, it would be easy to suggest that we’re being swept forward...

MBS Speaker 2015: Abhishek Gupta, SVP – Marketing, Edelweiss Securities Limited

What according to you makes a brand `hot'? A brand is “hot” when it becomes an integral part of customer’s lives, when the customer stops referring it...

MBS Speaker 2015: Deepali Naair, Chief Marketing Officer, Mahindra Holidays & Resort India Limited

What according to you makes a brand `hot'? In an environment as charged up as today’s, a brand needs to be on its toes to be called...

Indian Brand You Admire…

Watch Ranjivjit Singh, SVP - Corporate Marketing, CMO, Samsung Electronics India Subhrangshu Neogi, Director – Marketing & Brand, Religare Enterprises Ltd. Anika Agarwal, VP...