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The Future of Commerce
It’s now possible for you to maintain a reasonable diet and lifestyle without stepping outside your home. You can ship in digital entertainment, and...
6 Trending and Cutting-Edge Digital Marketing Strategies You Need to Know
As digital technology continues to expand and mature, digital advertising strategies are evolving to keep up. From social, to search, to big data, the opportunities for...
Discounts – A Quick Guide
Shopping is fast overtaking cricket as India’s favorite pastime. And the high points of the experience seems to be sales and discounts. What are...
How To Get Started And Drive Growth Leveraging Digital Marketing
Digital marketing is a trending topic right now and so it is quite obvious that across all physical and digital conversations, the topic comes...
The Rise Of The Modern Marketer – Interview with Vineet Sehgal, Chief Marketing Officer,...
Paul Writer launches The Rise Of The Modern Marketer,
Video interview series of CXO’s highlighting best practices and trends in the use of technology for...
India’s Leading FMCG Brand Get Closer to Customers Through “Hyperlocal Commerce”
FMCG E-Commerce in India is expected to grow by 50% in the next decade with online sales in the sector likely to touch $130...
An “Absolute” Strange Explanation of Marketing
An act or a process of appealing to our survival instincts, triggering dopamine & endorphin releases and building artificial context, so that our 'primed'...
Three Cheers to Awesome Brands
I spent the last weekend thinking about what makes brands awesome. Why do SOME brands also catch the attention of customers across the world? What makes...
The Rise Of The Modern Marketer – Interview with Snehal Mantri, Director – Marketing...
Paul Writer launches The Rise Of The Modern Marketer,
Video interview series of CXO’s highlighting best practices and trends in the use of technology for...
When Social Media Doesn’t Work For You – 5 Reasons Why
We’ve all been there, done that, and gotten our hands burned in the process of doing that. I’m talking about spends, creatives, campaigns and...