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Watch: What makes a Futurist Digital Marketer?
This short video discusses what #APACLeaders have to say about the digital marketers of the future and the must-have skills!
Have you applied for Digi...
14th February 2019 | Issue #403 | Happy Lupercalia! Ok, Valentine’s Day
Lupercalia was the Roman festival of fertility conducted between 13th and 15th February. Apparently it was a time for men to hit on women. With...
Digi100 APAC – Applications are Now Open!
APAC Digi 100, powered by Paul Writer is the only recognition for progressive digital marketing leaders cutting across agencies and brand owners in the...
Ad Review: Borosil’s #FirstValentine Ad- Is it a Hit or Miss?
Riding on the wave of the commercialization of Valentine’s Day, every brand or non-brand has jumped on to the bandwagon to get its share...
Brand Summit Buzz- Interview with Burhanuddin Pithawala, OYO Hotels and Homes
Burhanuddin Pithawala is currently the VP, Growth & Conversions for OYO Hotels and Homes and was one of the speakers at the Bengaluru Brand...
Think Mobile First: Vineet Kumar, SAP SuccessFactors – Jury Digi 100 APAC
Meet your jury for Digi 100 APAC. Vineet Kumar is the Senior Director of Marketing at SAP. He is responsible for building brand, thought...
5 Indian Brands that Brexited Years Ago
Learn about the foreign origins of well-loved Indian brands
Paul Writer Unveiled Namma Bengaluru Hot Brands 2019!
Paul Writer recently co-hosted the 4th Edition of Bengaluru Brand Summit and Hot Brands 2019 with Adobe, in partnership with Meltwater, Hindu Business Line,...
7th February 2019 | Issue #402 | Will we go back to drinking Campa...
I grew up drinking Bovonto and Campa Cola. India had asked Coca Cola to leave because (among other things) they refused to share the...
Brand Summit Buzz- Interview with Gurleen Saraon, Sitecore
Gurleen has worked in the Digital space for over 13 years, starting out in e-Commerce as early as 2006. As Director Alliances – Sitecore...