Paul Writer

Tweetchat Tutorial

Never participated in a Tweetchat? Paul Writer will tell you how Signup for a free twitter account. Link: //twitter.com/signup?lang=en Install Tweetdeck or visit URL...
Frugal Product Marketing: Maximizing Impact with Minimal Spend - Jessie Paul's Insights

Frugal Product Marketing: Maximizing Impact with Minimal Spend

Frugal marketing can deliver results. In this article Jessie Paul outlines the methods. Better still watch the live discussion!

Chai Break with Vijaya Kumar Ivaturi, Co-Founder and CTO, Crayon Data

Read his insights on how the social shift impacts the technology shift and vice versa and the way we go to market...

DIGITAL CUSTOMER EXPERIENCE THAT DELIGHTS

HOW TO USE TECHNOLOGY TO TRANSFORM THE DIGITAL CUSTOMER EXPERIENCE Digital Customer Experience (CX) is the outcome of every interaction a...
Why Direct-To-Consumer GTM is critical for brands channel success

Why Direct-To-Consumer GTM is critical for brands channel success?

Why Direct-To-Consumer GTM is critical for brands channel success? DTC GTM = Direct to Consumer Go-To-Market. Where a consumer has the option to interact directly...
How can your brand Rock the Recession

How can your brand Rock the Recession?

By pretending there isn’t one. I don’t mean denial, but I do mean that a batten-the-hatches freeze -all-spending is not the only option. During the...

2015 – A4 Size Bible for E-commerce Trends

Download…Install…Order….!! The customer has evolved from internet to mobile in a smooth manner in 2014 and the trend is visible with number of Mobile apps...

Decoding the Marketing Mix: Journey of mGage to Karix

The go-to-guys for mobile customer engagement, that’s how newly rebranded Karix Mobile is known in the industry. Karix, as a brand, stands for the...
4 Big Brand Marketing Strategies for Small Businesses

4 Big Brand Marketing Strategies for Small Businesses

Follow these strategies and create a successful online business - Demand Planning, Business Alliances, Loyalty solutions, The Risk Free Marketing Strategy, says Advit Sahdev.

Advertising Spend By Mobile App Developers Has Quadrupled Year Over Year

Advertising spend by mobile app developers has almost quadrupled year-over-year informed the Kenshoo’s latest quarterly report on mobile app advertising. “App developers spent 293 percent more...