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New Year, New Audience: 10 Essential Social Media Tactics to Get Your Content Seen
Do you spend a lot of time crafting the perfect piece of content, only to find that it barely generates any shares, let alone...
Amul Panchamrit Ad Review
I fail to understand the touchiness, if any, associated with this move. There's a discussion about this on LinkedIn too. But the way I...
How Do Consumers Really Feel About 2017’s Digital Trends? [Infographic]
As we approach the year's second quarter, Google is already returning over 46,600 results for “digital trends 2017.” And if you’re in the digital...
Organic Reach is Shrinking – 4 Ways to Keep Your Audience
Changes in social media dynamics are making most tried and tested strategies a thing of past. Social media is no longer about getting likes...
13 ways to use social proof for growth
Last Sunday, a friend was wondering which restaurant to try out in Rome and ended up at a hole-in-a-wall place called Bonci. Why? Because Anthony...
How To Get Started With Quora Ads
How many times have you had a question but no one to answer it? So you resort to good old Google to help you....
When Social Media Doesn’t Work For You – 5 Reasons Why
We’ve all been there, done that, and gotten our hands burned in the process of doing that. I’m talking about spends, creatives, campaigns and...
Unveiling the Future of E-commerce in India
E-commerce has been the biggest game-changer for the Indian economy and it continues to evolve as we rapidly embrace newer technologies. Various facets such...
DIGITAL CUSTOMER EXPERIENCE THAT DELIGHTS
HOW TO USE TECHNOLOGY TO TRANSFORM THE DIGITAL CUSTOMER EXPERIENCE
Digital Customer Experience (CX) is the outcome of every interaction a...
Mattel Toys Eyes Double Digit Growth In India, Strengthens E-Commerce Presence To Increase Market...
With an astute vision to lead the toy industry in India, Mattel Toys, the world’s largest toy-maker, has charted a more robust and aggressive...