Paul Writer

Marketing Maverick: Riku Vassinen, Head of Digital, JWT #APACLeaders

As Head of Digital in JWT, Riku focuses on digital transformation, utilizing big data to gain actionable insights, eCommerce and performance marketing. Read our...

Tips For Creating A Great Remote Digital Marketing Team

A marketing team is one that propagates the latest additions and features of your website and also spreads your word far and wide. This...
How to Bring Trust and Credibility to Your Website

How to Bring Trust and Credibility to Your Website

What if I told you that the lack of a seemingly insignificant content asset on your B2B vendor website will potentially cause 44% of...
Are you the global best?

Are you the global best?

During a discussion on one of the webinars, Jessie Paul the host mentioned that for certain sectors like education, fitness, and wellness you expose...

2015 – A4 Size Bible for E-commerce Trends

Download…Install…Order….!! The customer has evolved from internet to mobile in a smooth manner in 2014 and the trend is visible with number of Mobile apps...
Next Steps with Digital Marketing: The View from IBM

Next Steps with Digital Marketing: The View from IBM

While engaging with buyers is not just about digital, more and more marketing companies have moved to a digital first approach to enable greater...

The Unbundling Of Social Networks

In recent months, there has been much talk about the unbundling of Facebook and other networks. In the desktop world, Facebook had almost become a...