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The Power of Podcast Marketing and How to Use It in Your Strategy |...
Podcast marketing has become a popular way to distribute content in the past few years. They're perfect for commuting, working out, or even just...
Best Marketing Books for Founders
Do you want to improve your marketing acumen? Read at least one of these - a compilation of the best books on sales and...
Can AI Have A Soul
Will algorithms have a soul?
Can AI have a soul was a thought prompted by my 13 year old's first flight alone with Indigo airlines....
5 Holiday Marketing Strategies for B2B
Holiday marketing strategies need to start in July - whether you’re trying to close Q4 deals or set the stage for the next year....
7 Festive Season Marketing Ideas for India
Standardization and festive season marketing can help sustain tradition into the age of mass migrations and nuclear families. Help brands create a common, shared, culture.
What is positioning strategy: how does it work
A positioning strategy is a strategic marketing plan that helps you determine where your business stands in the market and how it should be...
7 successful B2B brands
(9 minute read with examples of successful B2B brands)
This blog post will cover 7 things successful B2B brands do in order to create an...
5 B2B Content Marketing Hacks to Make Your Growth Easier
How to make B2B content marketing work for your business
B2B content marketing has proven to be one of the most effective ways for companies...
5 Indian B2B SaaS Companies to Watch
Indians love to SaaS! The B2B SaaS industry in India has grown over 30 % annually and believe it or not but this figure...
What is influencer marketing: How to develop your strategy
What is influencer marketing?
Think back to the last time you bought a product or discovered an exciting new spot to hang out. Can you...