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Customer Analytics in the Age of Social Media
Becoming “customer centric” is a top priority today, and for good reason: as if it weren’t important enough that customers buy products and contract...
Omni-channel is Overrated! Nothing Really Can Beat f2f Interaction…
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Julie Schwartz, Senior Vice President (Research & Thought Leadership), ITSMA
Lavanya Jayaram, Chief Marketing Officer, Zensar Technologies
Sunder Sarangan, Chief Marketing Officer, Persistent Systems
Anuj Vaid, Chief...
Building a Digital Community for Pluralsight with Paul Writer
Objective:
Pluralsight, a leading technology skills platform, wanted to create a digital community of 250 digital marketers and position itself as a thought leader in...
How to Uncover Your Passions and Find Your Dream Career
Do you look forward to Monday mornings with dread, and dream of changing jobs? Or are you about to embark on your career and...
PR Agency – Client Survey for Red Book of PR
Do take this survey, share your inputs and we will aggregate the answers and come out with an updated edition of the Red Book...
Microsoft Workshop: Will AI fuel Marketing Strategies for CMOs?- Bengaluru Chapter
From the Foundation Series of Isaac Asimov to the movie Smart House or even the cartoon series the Jetsons the understanding of AI has largely...
How Personal Insights Can Drive Impactful Customer Journeys by Deepali Naair, IIFL Wealth Management
Customer Insights puts the power of data in your hands, allowing you to orchestrate unified campaigns, online and offline, and deliver on your brand...
IBM Webinar: Let the Machines Help you Save Time
Paul Writer in association with IBM hosted a webinar on ‘Understanding AI for Enterprise’ that aimed at discussing how AI can impact ROI and...
Kickstart your CX and Cross the Chasm of Expectations
Webinar Report: “How to Optimize Omnichannel with Future Ready CX & MarTech Strategies”
We live in an era where the customer calls the shots and...
Paul Writer and Manipal ProLearn Launches Winners Circle
Paul Writer recently co-hosted ‘For the Win’ with Manipal ProLearn, and unveiled Winners Circle- featuring the top HR leaders of Bengaluru for the campaign...