Anshul Goswami: Know Your Speaker- Futurist Business Conclave 2018

Anshul has two decades of experience in IT industry in ideating, prototyping and engineering products and offerings and worked closely with startups, medium, large...

6 Tips to Write a Good Case Study

Most communication professionals’ blood runs cold with the words, 'Case Study'. The challenge, in my view, is not the effort that must go into writing...
Paul Writer and Manipal ProLearn Launches Winners Circle

Paul Writer and Manipal ProLearn Launches Winners Circle

Paul Writer recently co-hosted ‘For the Win’ with Manipal ProLearn, and unveiled Winners Circle- featuring the top HR leaders of Bengaluru for the campaign...
Gauge ebook Key Marketing Trends that will Shape the Technology Sector in 2019

Key Marketing Trends that will Shape the Technology Sector in 2019

2018 has been often called the year of Artificial Intelligence (AI). AI will be pervasive in every product, system, and solution. The marketing function...

Personalized Marketing by Harsh Anand, Associate Director, IBM Watson Customer Engagement Solutions

Customer Insights puts the power of data in your hands, allowing you to orchestrate unified campaigns, online and offline, and deliver on your brand...

Shakti Goel: Know Your Speaker- Futurist Business Conclave 2018

Shakti is a technologist at heart and has more than 20-years track record of leveraging technology-based solutions to drive business value. He has deep...

Oracle Live Discussion: What Does Marketing Automation Look Like?

Paul Writer in association with Oracle hosted a live discussion on 17th September as part of the fourth season of “Let’s talk CX” an Oracle...
6 Incredible Ways to Integrate Email Marketing and Social Media

6 Ways to Integrate Email Marketing and Social Media

Businesses use emails to keep in touch with their subscribers and deliver relevant information to them through exceptional messages. Social media, on the other hand, helps you reach a larger demographic that might know or not about your brand. With the right tactics, email and social media can turn into your secret weapon to boost your brand awareness and skyrocket your conversions rate.
Microsoft Workshop: Ed Hunter, Head of India- LinkedIn Sales Solutions, LinkedIn India

Microsoft Workshop: Will AI Fuel Marketing Strategies for CMOs?- Gurugram Chapter

When the first generation of commercial computers came to be, Artificial Intelligence was wishful thinking. Today, your computer, your smartphone, maybe all your household...

How has Marketing Changed in the Age of Digitization?

Watch Apurva Chamaria, ​​Head of Global Brand & Digital Marketing, HCL Technologies Sunder Sarangan, Chief Marketing Officer​, Persistent Systems ​Pratap TP, CMO & Co-​​founder, Qwikcilver Solutions​​ talking how...