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Pitch Deck That Sells – 6 Step Checklist
Better pitch decks using the six pillars of persuasion based on Google's research on how people buy. Check this 6 step checklist on building products that sell.
Anant & Radhika OTS is TMI
If I see the words "impeccably dressed" and "limited edition" or hideous pink bling clothes in the context of a wedding again I shall scream! It...
Gone With the Wind Got Me My First Job
I have to confess that my engineering grades were not great. Luckily companies like Tata Elxsi used an entrance test as a qualifier, and...
Marketing without a budget. How any brand can compete and win!
Here's a sneak peek of the magic we unleashed:
Jessie shared her expertise on stretching marketing budgets and avoiding costly ad campaigns.
We explored...
USP for marketing can be playing the piano
I had never thought of learning the piano as my USP for marketing myself. The day after I completed my 12th grade exams, a potential...
AI in SEO is great. But search might die.
AI in Search means drastic change.
AI in SEO means that how we search for products and services is on the cusp of dramatic change....
Credibility vs Reach: For effective marketing ROI
Sean Combs a rapper better known as Puff Daddy or P. Diddy was accused by his former partner, Cassie Ventura, of assault. He denied...
CMO JD: What should a Job Description look for
CMO JD - Chief Marketing Officer Job Description - must include a wide range of skills to ensure the candidate is well-suited for the...
Low cost marketing: Can’t scale a brand without it!
Low cost marketing strategies are from Jessie Paul's book, "Marketing Without Money." She emphasizes the importance of leveraging digital tools and platforms to maximize...
There’s More to Thought Leadership than Just Leads
Thought leadership isn't directly about lead generation. Dave Munn of ITSMA will tell you how to bridge the gap and better understand why you should invest in thought leadership.