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I want to bill like Simon Sinek. Not Infosys.
When I joined Infosys in 1998 my salary more than doubled from my previous job at Ogilvy Advertising. Advertising agencies quite simply didn't make...
2025: Instant Happiness! Not.
Last year AI was still shiny and full of promise. I'm already in the trough of disillusionment as a consumer. It ain't Maggi. It...
Let them have Ganji Chudail. Or cake.
Ganji Chudail (GC) is an animated green witch created for the YouTube channel Majedar Kahani. She is also now the latest "brand" property with...
Is Kim Kardashian’s bot prophetic?
Kim recently posed with Tesla's robot and self-driving car. Apparently totally for free! I guess it does make sense to cozy up to your...
Are Blinkit & Zomato driving us to desperation
I found the interactive print ad announcing the launch of Flipkart Minutes charming. Something the family could do together as the ad worked twice!...
Elon vs Dee, let’s eat strawberries
The teen cast an eye at Buckingham Palace as she and I drove in a modern Black Cab (so awesome!) to the Taj St...
My Blinkit Sari & A Happy Puja
I am back from celebrating Durga Puja in Kolkata - now billed as the world's largest global public art festival. What's a girl to...
Welcome to the Rat Park, er, Dreamforce!
You're not a rat if you went to Dreamforce. It's the sort of thing I might do myself. I moderated a couple of sessions at...
Of Christmas Cakes and Tupperware
The annual Christmas cake, precious with fine sugar carefully saved through the year, would be baked a few days before and the cake carefully...
CMO should be the Apple of Your Eye: Ask me if they aren’t
Way back in 2007 I brought back an iPhone - the one and only at that time! - from New York to Bangalore for...