Paul Writer

5 Tips to Help Your Colleagues Become Successful Content Creators

Like many others, I’ve faced challenges when it comes to content marketing, but one of the most frustrating was getting my colleagues on board...

Global Tech Market Looking Better For 2015, At Least In The US

We have just published Forrester's semi-annual global tech market outlook report for 2015 and 2016 (see "The Global Tech Market Outlook For 2015 To...

Asking Makes You Vulnerable.

Asking makes you vulnerable. One of the favourite topics for research in the area of women’s leadership is on why women generally do not negotiate...

Luxury Brands, Take Note: High-Status Consumers Aren’t Snobs

Many elite buyers are drawn to products commonly associated with the hoi polloi. A famous paper on culture and status argues that people with high...

The Media as a Career Obstacle for Women

Newspapers have played a significant role in the inequality between men and women’s career or business chances. This statement is proven in the results of...

Does Social Class Impel Bad Behaviour?

Social class doesn’t dictate unethical behaviour, but when the rich or the poor infringe laws and norms, they tend to do so for very...

What to Do When Your Website Needs a Fresh Start

Coral Turner shares with The Next Women her experiences in developing a shiny new website for her brand. Hello and thank you to all those...

A Designer’s Guide to Gift Giving

The best gift I’ve ever given was a 1940s Parker 51 fountain pen. It was a birthday present to my best friend Taylor, a...

Pity the Super-rich

The road to success is paved with more than just money. Finding enduring things that matter is one way of avoiding wealth fatigue syndrome. The...

Row Your Boat Gently Down The Stream

The corporate world has become intense, cut-throat competition is the new norm and staying on top of your game is a necessity nowadays. Pressure...