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Social As You Make It
You believe in the premise that a brand is a person, it lives and breathes, you can say that a brand requires the same...
“Nice Girls Don’t Negotiate” & Other Gender Myths
Women aren’t worse negotiators than men. It’s just that their negotiation strengths and weaknesses are little understood.
It is widely believed that the gender pay...
New Year’s in June: 13 Mid-Year Content Marketing Resolutions
For me, June is planning month. June is the time where I stop all the travel and start thinking about planning for the year-end...
Do You Know What to Say About Your Brand?
A senior leader in my organization once said to me that in every press interview, the spokesperson wants to give a clear and bold...
Are Bosses Becoming Extinct?
Hierarchy is often viewed as hindering innovation, but getting rid of hierarchy carries risks of its own. Savvy organisation design can help you strike...
The Voice of Democracy – April 2014 – #Elections2014
This slideshare is published with permission.Courtesy : Ethinos Digital Marketing
Beating the Incumbents with a Fraction of Their Budget
The incredible success of a small anti-graft political party in India is a lesson in organisation design.
It is rather fitting that the party symbol...
Beating the Incumbents with a Fraction of Their Budget
The incredible success of a small anti-graft political party in India is a lesson in organisation design.
It is rather fitting that the party symbol...
Running Teaches You to Succeed
10km in 68 minutes – the timing of my first race. Not impressive for seasoned runners who would complete that in less than 30minutes...
The Future of Commerce
It’s now possible for you to maintain a reasonable diet and lifestyle without stepping outside your home. You can ship in digital entertainment, and...