Interview: Chander Baljee, Chairman & Managing Director, Royal Orchid Hotels Limited
What according to you makes a brand `hot’?
Consistency, quality, unique offerings and the ability to continuously connect with the customers at all stages...
Paul Writer Recognizes the Brands at the Bengaluru Brand Summit & Hot Brands 2018
Paul Writer, India’s first community of marketers, recognized Bengaluru Hot 50 at the Bengaluru Brand Summit & Hot Brands 2018 at the Lalit Ashok,...
Meet Your Brand Summit Speaker: Sumant Sood, Titan Company Limited
What according to you makes a brand hot?
Ability to gain customer empathy and use that to design products or services that are either...
Meet Your Brand Summit Jury: Simi Sabhaney, Dentsu India
1. What makes a brand hot?
Brands which converse, engage, stand for a sense of purpose, care for issues that I care for, tell...
Meet Your Brand Summit Jury: Amit Somani, Prime Venture Partners
What according to you makes a brand `hot’?
A brand is 'hot' when a customer makes an unsolicited recommendation of the product, service...
Meet Your Brand Summit Jury: Venugopal Ganganna, Langoor
What makes a brand ‘hot’?
Boldness, simplicity and relevance are the primary checkpoints for what makes a brand hot. While boldness helps brands stand...
Meet Your Brand Summit Jury: Anuradha Kedia, The Better India
1.What according to you makes a brand 'hot’?
Every brand has to have a unique personality that communicates with the audience. More authentic the brand,...
Meet Your Brand Summit Jury: Naveen Kukreja, Paisabazaar.com
What according to you makes a brand `hot’?
A brand is ‘hot’ when it delivers a game-changing product that disrupts the market. It not...
Meet Your Brand Summit Jury: Kris Lakshmikanth, The Head Hunters India
What according to you makes a brand `hot’?
Disruptive innovation is extremely important - Reliance Jio, Ola, Uber, Airbnb. All these brands altered their industry...
Meet Your Brand Summit Jury: Abhijit Bhaduri, Abhijit Bhaduri & Associates
1.What according to you makes a brand `hot’?
The step by step approach to becoming a 'hot' brand:
Hot brands understand their customers better by knowing...