Paul Writer

DBS Speaker 2015: Rajesh Kumar Jindal, Head of Marketing, SAP- Indian Subcontinent

What according to you makes a brand `hot'? Brands need to have a deep connection with their customers and remain on top of changing customer...

Celebrating Mumbai Brands at Mumbai Brand Summit & Hot 50 Brands

The Hot 50 brands of Mumbai were unveiled on September 11th 2015 by Paul Writer, India’s first community of marketers, at the Mumbai Brand...

Paul Writer Recognizes the Best in Delhi/NCR Brands at the Delhi Brand Summit and...

Paul Writer, India’s first community of marketers, recognized the best in Delhi/NCR brands at the Delhi Brand Summit and Hot 50 Brands 2015 at...

MBS Speaker 2015: Darshana Shah, Sr.Vice President – Marketing and Visual Merchandising, Hypercity Retail

What according to you makes a brand `hot'? A brand which can connect with its customer not just functionally but emotionally; intangible reasons becomes HOT...

Brand Summit Buzz- Interview with Mohit Doda, Reliance Retail

Mohit Doda, Chief Digital Marketing Manager, Reliance Retail has over 13 years’ experience across digital marketing, advertising, and e-commerce. Doda is one of the...

Meet Your Hot 50 Jury: Jaideep Gokhale, Tetra Pak

1.What according to you makes a brand `hot'? a)     Superior user experience, delivered over and over again (the consistency) regardless of the product or category (e.g....

MBS Speaker 2015: Abhishek Gupta, SVP – Marketing, Edelweiss Securities Limited

What according to you makes a brand `hot'? A brand is “hot” when it becomes an integral part of customer’s lives, when the customer stops referring it...
Brand Summit Jury: Anuradha Kedia, The Better India

Meet Your Brand Summit Jury: Anuradha Kedia, The Better India

1.What according to you makes a brand 'hot’? Every brand has to have a unique personality that communicates with the audience. More authentic the brand,...

Paul Writer Recognizes the Best in Bangalore Brands at the Bangalore Brand Summit 2014

Paul Writer, India’s first community of marketers, recognized Bangalore Hot 50 at the Bangalore Brand Summit at the Leela Palace, Bangalore on June 13th,...

MBS Speaker 2015: MVS Murthy, VP Marketing, TATA AIG General Insurance

What according to you makes a brand `hot'? The ability of a brand to stay relevant across age groups, across cultures and across gender types...