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BBS Speaker: Vikran Sabherwal – Vice President, Marketing, MTR Foods
In your own words, how do you describe a `hot' brand?
Contemporary brands which continue to stay relevant to the consumer life, and continuously delight...
Interview With: Kamal Sagar, Total Environment
Total Environment homes are known for their customized spaces and sensitive detailing. Founded by Kamal Sagar and Shibanee Sagar, Principal Architects & Directors of...
Havas Launches The World’s First “Meta DSP”
Today, Affiperf, Havas’ programmatic pure player, became the first company in the world to offer brands the opportunity to operate seamlessly across multiple demand...
Power Couple: Deepali Naair, Mahindra Holidays & Resorts India & Rajesh Nair,Tata Motors
Interview with Deepali Naair,CMO, Mahindra Holidays & Resorts India Ltd and Rajesh Nair, Talent Acquisition, Business HR for Corporate Tata Motors
Your success mantra to...
Beyond Pink: Deepali Naair, Mahindra Holidays and Resorts India
Name: Deepali Naair
Organization: Mahindra Holidays and Resorts India Limited
Designation: Chief Marketing Officer
Books you recommend to all the marketers:
o ‘Building Strong Brands’ by David Aaker
o...
MBS Speaker 2015: Mainak Dhar, Managing Director & CEO of General Mills India.
What according to you makes a brand `hot'?
In my book, a brand truly becomes 'hot' when its relationship with consumers moves from transactional (buy...
Beyond Pink: Minari Shah, Tata Motors Limited
Name: Minari Shah
Organization: Tata Motors Limited
Designation: Head (Sr. GM) Corporate Communications
One book you recommend to all the marketers: Black Swan
One campaign that remains your...
Quick Chat with Mitali Tandon, Head Marketing & Co-founder – Morning Fresh
Mitali Tandon
Head Marketing & Co-founder
Morning Fresh
Quick chat with Mitali Tandon, Member of DWENIndia
A female entrepreneur you admire and why?
There's something about all women entrepreneurs...
MBS Speaker 2015: Kamal Khushlani, MD & Founder of Mufti
What according to you makes a brand `hot'?
When a brand reflects the aspirational values of its adopters consistently over time it gains traction in the adopters’...
Beyond Pink: Khyati Shah, SVP, Marketing & Corporate Communication, YES BANK Ltd
In this segment of ‘Beyond Pink’, we talk to Khyati Shah, SVP, Marketing & Corporate Communication, YES BANK Ltd where she is spearheading all “Digital Marketing”...