IT Marketing Leader: Apurva Chamaria, VP & Head of Corporate Marketing, HCL Technologies

What are the top 3 things marketers must do for increasing revenue?  Marketers must do the following to increase revenue : 1) Increase “Differentiation” between brand and...
Karan Kumar, Fabindia

Brand Summit Buzz- Interview with Karan Kumar, Fabindia

Karan Kumar is currently the Cheif Brand & Marketing Officer of Fabindia Overseas Pvt. Ltd. He is a high impact marketer with an indelible reputation...

Interview: IT Marketing Summit- Pradeep Chopra, CEO, Digital Vidya

1. From` internet of things' to `internet of me', how is technology helping you in doing your business better today? Given we are in the...

MBS Speaker 2015: Mainak Dhar, Managing Director & CEO of General Mills India.

What according to you makes a brand `hot'? In my book, a brand truly becomes 'hot' when its relationship with consumers moves from transactional (buy...

View From the Top-Ruchita Sharma

Ruchita Sharma is Head Marketing Operations at Swarovski India. She has played a key role in increasing the brand awareness of Swarovski in the...

Women’s Day Date with Snehal Mantri, Director – Marketing & HR, Mantri Developers

What are the essentials for a business meeting? Conquering the clock - Turn up on time, to the point discussion and the rest will surely...

MBS Speaker 2015: MVS Murthy, VP Marketing, TATA AIG General Insurance

What according to you makes a brand `hot'? The ability of a brand to stay relevant across age groups, across cultures and across gender types...

Interview with Vivek Singh about where Marketing is Heading

Where do you think Marketing is headed?     Diffusion of its boundaries. Marketing will get increasingly integrated and interweaved with other parts of the business and...

Interview with Apurva Chamaria, VP & Head – Corporate Marketing, HCL Technologies

Interview with Apurva Chamaria, VP & Head - Corporate Marketing, HCL Technologies at The Great Indian IT Marketing Summit and Award 2017. This was...

Brand Summit Buzz- Interview with Ajay Dhyani, TIMEX Group

Ajay Dhyani is currently Head of Marketing at TIMEX. He has over 14 years of experience in marketing communication, brand management, product management, consumer...