Paul Writer

Beyond Pink: Khyati Shah, SVP, Marketing & Corporate Communication, YES BANK Ltd

In this segment of ‘Beyond Pink’, we talk to Khyati Shah, SVP, Marketing & Corporate Communication, YES BANK Ltd where she is spearheading all “Digital Marketing”...

BBS Speaker: Subhasish Chakraborty Founder, CMD of DTDC

In your own words, how do you describe a `hot' brand? Personally, for me, a Hot Brand is the one that the customer is proud...

Women’s Day Date with Purnima Menon, Executive Vice President & CMO, CSS Corp

Essentials for a business meeting. Clarity of thought on outcomes & have your facts and metrics ready. Never play a blame game. Everyone gets things...

In Conversation with Vaibhav Tewari, COO, Portea Medical

Home Healthcare is a relatively new concept in India, which addresses a latent need of a reliable and efficient in-home healthcare service provider. Portea...

BBS Speaker: P Gopalakrishnan, Executive Director, Sobha Developers

In your own words, how do you describe a `hot' brand? A brand which evokes strong positive feelings in the mind of maximum number of...

Women’s Day Date with Rekha Menon, Global Vice President- Marketing & Communications, Ness Technologies

Essentials for a business meeting. I plan for a business meeting in three phases. The pre-meeting phase is to harness maximum information on key topics...

Interview With Deepali Naair, Chief Marketing Officer, Mahindra Holidays & Resort India Limited

In your own words, how do you describe a `hot' brand? In an environment as charged up as today’s, a brand needs to be on...

Women’s Day Date with Snehal Mantri, Director – Marketing & HR, Mantri Developers

What are the essentials for a business meeting? Conquering the clock - Turn up on time, to the point discussion and the rest will surely...

Power Couple: Tanya & Sandeep Goyal, Mogae Media

Your success mantra(s) to manage work-life balance Sandeep: Work hard. Vacation hard. I have been doing 16-18 hour work routines ever since we got married, be...

In Conversation With Mahesh Murthy, Founder, Pinstorm

Paul Writer talks to Mahesh Murthy, Founder, Pinstorm about one thing that will shape the Future of Marketing and the things Marketers need to...