Beyond Pink: Sakshi Vij, Founder and CEO, Myles

Women's day is almost upon us and here is the next piece from our 'Beyond Pink' segment! We thought it’d be interesting to hear...

Beyond Pink: Rachna Prasad, Chief Business Officer, Oxigen Online Services

Three more days for Women's Day so here's another one from our 'Beyond Pink' segment. We thought it’d be interesting to hear what some...

Beyond Pink: Nithya Krishnan, Director, Marketing – India & SAARC, Trend Micro

Women's day is right around the corner and we thought it’d be interesting to hear what some of the women in the marketing field...

Beyond Pink: Mitchelle Carvalho, CEO of CogMat Digital Media

With Women's Day nearly on us, we thought it'd be interesting to hear what some of the women in the marketing field have to...

5 Steps to Creating an Omnichannel Marketing Strategy

The buzz word in the global marketing circle is Omnichannel marketing which in some ways is seen as the epitome of the personalization experience...
Vidyashilp Academy

Beyond Pink: Kiran Pai, Director- Vidyashilp Academy and Vidyasagar Pre-Schools

In this segment of 'Beyond Pink', we talk to Kiran Pai, Director- Vidyashilp Academy and Vidyasagar Pre-Schools & Founder and Chairperson of Connectivate. Kiran...
Chat Bots

My Bots Will Talk to Your Bots

News of the Lufthansa strike in December 2016 reached me as news often does - via a casual post on Twitter of someone saying...

Beyond Pink: Anisha Motwani, Former Marketing & Digital Strategist – Max Group

In this segment of ‘Beyond Pink’, we talk to Anisha Motwani, Former Marketing & Digital Strategist - Max Group of Companies. Anisha has rich experience...

4 Stellar Strategies you Need to Create Content That is Actually Useful

Content marketing is not new. Perhaps what is rather new is some companies taking to the spirit of the statement-“ if you don't have...
A different content strategy for a new visitor and returning visitor

Does your Content Management Strategy Differentiate a New Reader from a Returning Visitor?

Experiences should be personal. Anything else is irrelevant declares Adobe's content personalization solution on its website. 94% of senior-level executives believe that personalization is...