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Artificial Intelligence is Transforming Modern Marketing

For being a futurist marketer, one needs to use Artificial Intelligence or Machine Learning in some fashion. Watch this short video to find out...

6th September | Issue #380 | Can You Do It Like...

Tiger Woods is back in the game after nearly a decade of scandal and injury. But he is by no means a has-been. Television...

TorcAI Webinar: Has ‘data-driven marketing’ hit a snag with the entry...

The Digital Marketing playing field has been leveled by the entry of GDPR. For those who are still familiarizing themselves with GDPR, you can...

Marketing Mavericks: Delving Into the Marketing Minds at Infosys Finacle

For our third episode of Marketing Mavericks, a series initiative by Paul Writer that gives an inside look into some of the greatest marketing teams...

Dark Patterns in Marketing

What are dark patterns? Dark patterns – a term that’s recently emerged in the digital lexicon – are methods employed by websites to trick you...

Marketing Mavericks: Mobigraph’s Journey through the Digital Realm

For our second episode of Marketing Mavericks, a series initiative by Paul Writer that gives an inside look into some of the greatest marketing teams...

Think You’re Immune to Advertising? Think Again: INSEAD

With literally thousands of ads hitting us every day, it’s impossible to avoid being influenced. Society has long been of two minds about advertising. On...

Microsoft Workshop: Will AI fuel Marketing Strategies for CMOs?- Bengaluru Chapter

From the Foundation Series of Isaac Asimov to the movie Smart House or even the cartoon series the Jetsons the understanding of AI has largely...

5 Steps to Creating an Omnichannel Marketing Strategy

The buzz word in the global marketing circle is Omnichannel marketing which in some ways is seen as the epitome of the personalization experience...

Customer Experience Journey to Avoid a Crisis

Trending on social media is the tragic story of a seven year old who died of dengue after allegedly being treated for 15 days...