Parle Products launch Parle Namkeen – Aloo Laccha

Parle Products, India’s pioneers in the Biscuit and Confectionary manufacturing segment, has recently announced the launch of Parle Namkeen – Aloo Laccha. Parle Namkeen Aloo...

Why Zomato Just Lobbed a Tomato!

Zomato’s recruitment campaign “Let’s make Delhi the tech capital”  touting the virtues of Delhi over Bangalore puzzled me. Possibly more so because I stumbled...

Wonderla Net Profit Surges by 55.80% in First Quarter, 2014-15 Financial Year

Highlights: -The parks segment saw a footfall increase of 9% during the first quarter ended on June 30th 2014. -Gross Revenue for the First Quarter, ending...

Following The Successful Rebranding, Exide Life Insurance Unveils Its Second Advertisement Campaign

Following the successful launch of its new brand identity earlier this year, Exide Life Insurance launched its second advertisement campaign, that brings alive the...

Manyavar Introduces Mohey, Celebration Wear for Women

Manyavar, India’s foremost ethnic wear brand for men recently launched Mohey, women’s ethnic wear. Manyavar, which is known for its lavish Wedding Wear besides its...

You Can Create a Viral Ad and Help Change the World

A recent Airtel TV ad kicked up a storm on social media, and thereby ensured many more saw it. Even those, like me, who...

Who’s India’s Most Fashionable Politician: Survey by Myntra.com

With politics bagging center-stage in conversations in a run up to the outcome of Lok Sabha elections, online fashion store, Myntra.com, has announced the...

Gang Up and Save with Godrej Interio

Godrej Interio the leader and innovator in modern furniture wishes for you and your close friends to get together and shop, transforming your lives...

Asian Paints Appoints Deepika Padukone as Brand Ambassador

Asian Paints, one of the world's leading decorative coating companies, has announced Deepika Padukone as the brand ambassador for their brand Royale Play. The brand...

Delhivery Partners With Paper Boat To Provide Omni-Channel Solutions

Delhivery, India’s fastest growing e-commerce platform announces its alliance with Paper Boat,the leading brand of authentic Indian drinks. This partnership is driven by Delhivery's...