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Interview: Chander Baljee, Chairman & Managing Director, Royal Orchid Hotels Limited
What according to you makes a brand `hot’?
Consistency, quality, unique offerings and the ability to continuously connect with the customers at all stages...
Meet Your Brand Summit Speaker: Sumant Sood, Titan Company Limited
What according to you makes a brand hot?
Ability to gain customer empathy and use that to design products or services that are either...
Meet Your Brand Summit Jury: Amit Somani, Prime Venture Partners
What according to you makes a brand `hot’?
A brand is 'hot' when a customer makes an unsolicited recommendation of the product, service...
Meet Your Brand Summit Jury: Venugopal Ganganna, Langoor
What makes a brand ‘hot’?
Boldness, simplicity and relevance are the primary checkpoints for what makes a brand hot. While boldness helps brands stand...
Meet Your Brand Summit Jury: Anuradha Kedia, The Better India
1.What according to you makes a brand 'hot’?
Every brand has to have a unique personality that communicates with the audience. More authentic the brand,...
Meet Your Brand Summit Jury: Naveen Kukreja, Paisabazaar.com
What according to you makes a brand `hot’?
A brand is ‘hot’ when it delivers a game-changing product that disrupts the market. It not...
Meet Your Brand Summit Jury: Kris Lakshmikanth, The Head Hunters India
What according to you makes a brand `hot’?
Disruptive innovation is extremely important - Reliance Jio, Ola, Uber, Airbnb. All these brands altered their industry...
Meet Your Brand Summit Jury: Abhijit Bhaduri, Abhijit Bhaduri & Associates
1.What according to you makes a brand `hot’?
The step by step approach to becoming a 'hot' brand:
Hot brands understand their customers better by knowing...
Meet Your Brand Summit Jury: Kunal Jeswani, Ogilvy and Mather India
1.What according to you makes a brand `hot’?
I've been through so many different brand strategy discussions, integrated brand campaign cycles, and consumer experience analyses...
Beyond Pink: Kiran Pai, Director- Vidyashilp Academy and Vidyasagar Pre-Schools
In this segment of 'Beyond Pink', we talk to Kiran Pai, Director- Vidyashilp Academy and Vidyasagar Pre-Schools & Founder and Chairperson of Connectivate. Kiran...