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Yearly Archives: 2016
The Rise Of The Modern Marketer – Interview with Yadvinder Singh Guleria, SVP –...
Paul Writer launches The Rise Of The Modern Marketer,
Video interview series of CXO’s highlighting best practices and trends in the use of technology for...
The Entrepreneur Journey- GuruKool: MVS Murthy, WorkApps
MVS Murthy
Co-Founder & COO
WorkApps Inc
Trigger that led to your entrepreneurial journey
The overall environment – access to monetary as well as intellectual capital,...
Axis Bank Launches “Happy Holidays Package’’ for Globetrotters
Axis Bank, India’s third largest private sector bank today announced the launch ‘Happy Holidays Package’, a one stop Mobile service that offers multiple travel...
Why You’re Not Building an Online Brand – And 5 Tips to Fix The...
I remember seeing my first bad ad when I was five years old, and thinking to myself – I can do better than that!...
Why Mahendra Singh Dhoni Is Batting For Exide Life
Exide Life Insurance has roped in ace cricketer Mahendra Singh Dhoni (MSD) as its brand ambassador to reinforce their message that Trust is the...
How You Can Prevent App Uninstalls And Improve Mobile Marketing
Nearly 80% of apps get uninstalled in seven days and around 50% on Day 1. Most apps fall into next 5000th or 10000th app...
Introducing the First Personalized News Player in the World: NewsDistill
Now user can not only read but also listen to the news. When you can't read news or bored of reading an article, NewsDistill...
What You Should Know About AR For Marketing #pokemongo
Back in 2011 I had run a poll with CMOs and Augmented Reality did not show up on the list of high priorities for...
“iDreams” The Digital Highway for Skilling Youth
Commemorating World Youth Skills Day on July 15, Aide et Action, an international NGO working in the education sector, launched a mobile app “iDreams”...
Wedding Planning is Now a Click Away with Marriager.com
Marriager.com, the new venture by Priyal Sheth, is a wedding planning portal that aids and eases the co-ordination process between logistics needed for a...