Marketing Maverick: Ahmad Mutammim, Head of Marketing, Fullerton Markets #APACLeaders
Ahmad Mutammim, Head of Marketing, Fullerton Markets International talks about the opportunities that data provides and the challenges that come with it.
With innovative disruption...
Marketing Maverick: Jessie Chong, Head of Marketing, Trend Micro #APACLeaders
Jessie Chong, Trend Micro, says the modern marketer of today should be able to balance the art and science of marketing. Read the full interview...
Marketing Maverick: Raja Ramachandran, Head of Marketing, Emerging StartUp #APACLeaders
Raja Ramachandran, Head of Marketing said there is a fundamental shift in the consumers’ behavior in how they interact with a business thus opening up massive...
Marketing Maverick: Laura Kantor, Head of Marketing & Sustainability Lead foodpanda Singapore #APACLeaders
Paul Writer interviewed Laura Kantor, Head of Marketing & Sustainability Lead foodpanda Singapore. In this role, Laura plans to maintain foodpanda as the food delivery service...
Virginia Sharma, LinkedIn India: The Good News is We are Not Toothpaste!
If you are not toothpaste then you can actually be multiple things on any given day and not necessarily stand for bright...
Marketing Maverick: Linh Pham, Head of Marketing, Coinhako #APACLeaders
This week, Paul Writer interviewed Linh Pham for our series on #APACLeaders. Linh is the Head of Marketing at Coinhako. Linh joined Coinhako as...
Marketing Maverick: Dhruv Shanker, APAC Head of Marketing, ofo #APACLeaders
We interviewed Dhruv Shanker for our series on #APACLeaders. Dhruv heads Marketing for the Asia Pacific region at ofo - the world’s largest bike-sharing company. He...
Marketing Maverick: Joshua Nathan, Head of Marketing at iSwitch Energy #APACLeaders
This week, Paul Writer interviewed Joshua Nathan, Head of Marketing at iSwitch Energy, Singapore to get his insights on how to deal with the changing...
Amazon Marketing Strategy for Prime Day India (Omni-channel Campaign)
Most brands today talk omni-channel, multi-lingual campaigns, but very few have been able to make them come alive in this cohesive manner. Amazon’s marketing team has put in a lot of effort to differentiate Prime Day from yet-another-sale that screams discounts from the front page of the newspaper. AR, VR, interactive videos - the future is here now.
Ravi Desai, Director Mass and Brand Marketing says that all their marketing is “customer backwards”. This is what shoppers want. Right now. Right here in India. Is everyone else ready?
Chai Break with Neeraj Kumar, CEO, Valuebound
For this segment of Chai Break, we caught up with Neeraj Kumar, CEO of Valuebound, a Drupal development company, actively involved in developing content...













