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In Conversation with Amuleek Singh Bijral, Founder & CEO, Mountain Trail Foods (Chai Point)
Amuleek Singh Bijral, Founder & CEO, Mountain Trail Foods (Chai Point) on Future Plans of Chai Point
Power Couple: Tanya & Sandeep Goyal, Mogae Media
Your success mantra(s) to manage work-life balance
Sandeep: Work hard. Vacation hard. I have been doing 16-18 hour work routines ever since we got married, be...
BBS Speaker 2015: Rajiv Mehta, CEO, Arvind Sportslifestyle Ltd.
What according to you makes a brand `hot’?
Anything is hot when people are looking at it, talking about it, wanting to buy it and...
BBS Speaker 2015: Vipul Parekh, Co-Founder, CMO & CFO at BigBasket
What according to you makes a brand `hot'?
A hot brand is one that has a strong connect with customers, so much so that customers...
BBS Speaker 2015: Amuleek Singh, Founder and CEO, Chai Point
What according to you makes a brand `hot'?
When its starts having an emotional anchor. And gradually acquires a persona around its offerings or products.
A...
Shibani Mishra, Chief Marketing, Indus League Clothing Speaks on ‘hot’ Brands
What according to you makes a brand `hot'?
Consumers are the ones that make the brand hot & cool both ! And that happens when...
BBS Speaker 2015: Samar Singh Sheikhawat, Senior Vice President – Marketing, United Breweries Limited
What according to you makes a brand `hot'?
The ability to engage with consumers and become a part of their life narrative.
A `hot' brand within...
BBS Speaker 2015: Meena Ganesh, Co-Founder & CEO of Portea Medical
What according to you makes a brand `hot'?
Authenticity is a key brand attribute that stands the test of time and ensures today’s ‘hot’ brand...
Vishal Chaddha – Business Head Media Marketing, HT Media speaks on “OneIndia”
Vishal Chaddha – Business Head Media Marketing, HT Media speaks on “OneIndia”
Why did HT Media, Ananda Bazaar Patrika Group and The Hindu come together...
“Advertising is a medium that sets trends across the country” – Kahini Panjabi, Co-founder,...
Here is a quick Q&A with Kahini Panjabi, Co-Founder of Naidu & Punjabi & their latest ad campaign for ziffi.com.
You are half the founding team of...