BBS Speaker: Vivek Prabhakar- Founder & CEO, Chumbak Designs

In your own words, how do you describe a `hot' brand?A hot brand is a brand that listens to it customers. By listening, it...

Royal Orchid Hotels – Bangalore Hot 50!

When they aren’t wooing their customers with their attention to detail, they are probably planning their next big project in a new city! Currently,...

The Five Cs of Locating a Start-Up

Why start your internet company in California? “Black swan” start-ups have cut paths beyond the hi-tech heartlands.When Estonia regained its independence from the Soviet...

Innovative Marketer Dialogue: Abhijat Shukla

Paul Writer launches Innovative Marketer Dialogue, Video interview series with CMOs highlights marketing best practicesAbhijat Shukla Head- Data Customer Lifecycle Management VODAFONE India   On Big Data, Mobile...

Is a B2B Logo Just a Pretty Picture? 5 Ways to Find Out

In 2003 the firm I was heading marketing for, Quintant, was acquired by iGATE and I became its VP marketing. iGATE at the time...

Innovative Marketer Dialogue: Sanjay Tripathy

Paul Writer launches Innovative Marketer Dialogue, Video interview series with CMOs highlights marketing best practicesSanjay Tripathy Senior Executive Vice President- Head Marketing, Product and Direct...

Chumbak, Bangalore Hot 50 Brand!

In this quirky session, we had a little chat with Vivek Prabhakar, one of the founders of Chumbak and needless to say, it was...

NIVEA International turns to TenTenTen for prestigious global digital marketing project

TenTenTen Digital Products, the Bangalore based digital marketing enterprise, today announced that Beiersdorf AG, the Hamburg-based Company and makers of brand NIVEA have hired...

Innovative Marketer Dialogue: Rahul Kansal

Paul Writer launches Innovative Marketer Dialogue, Video interview series with CMOs highlights marketing best practicesRahul Kansal Executive President Bennett Coleman and Co Ltd  On Big Data, Mobile...

Innovative Marketer Dialogue: Anuradha Narasimhan

Paul Writer launches Innovative Marketer Dialogue, Video interview series with CMOs highlights marketing best practicesAnuradha Narasimhan Director- Marketing Britannia Industries Ltd  On Big Data, Mobile and Social...