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Paul Writer’s Publication “Talent Chronicles” Helps Manipal ProLearn Increase Its Reach
Background:
Manipal ProLearn (now UNext) is a leading online learning platform that offers industry-relevant certification courses for professionals. The challenge was to increase its reach...
Mastek Brand Journey Through Positioning Mastery
Mastek, a prominent player in the IT services sector, navigated challenges, evolved its legacy, and expanded its Oracle Cloud presence through the acquisition of...
Go to Market Strategy for HRMS Product
Go-To-Market strategy for the launch of Buzzily, a revolutionary HRMS application, aimed at penetrating the MSME segment. For Allsec Technologies a leading player in...
Happiest Minds’ Agile Transformation
The collaborative efforts between Happiest Minds and Paul Writer resulted in a well-defined corporate identity, a compelling value proposition, and a strategic marketing framework....
50 Snack Boxes’ packed and delivered in 30 Days
About the Client
Client: Microsoft India Project Duration:1 Year (2021-22)Campaign: Weekly LinkedIn Posts
The Challenge
Microsoft India had accumulated an extensive repository of client success stories demonstrating...
Building a Digital Community for Pluralsight with Paul Writer
Objective:
Pluralsight, a leading technology skills platform, wanted to create a digital community of 250 digital marketers and position itself as a thought leader in...
Managing Indeed’s ‘Simply Better Work’ Radio Campaign in Singapore
Indeed aimed to increase brand awareness among job seekers in Singapore through an engaging and informative radio show, coupled with social media campaigns. The...