Tag: Content Marketing

India is home to a variety of different cultures and traditions. This diversity has led to the development of interesting alcoholic drinks that have taken the world by storm. Here are 5 that we think are among the top brands in India.

What is Content Optimisation? Write more content, create more blogs, write more articles is all the hype we consistently see around us in the world...

Most marketers focus on the volume of the content they need to create, while the real value of content creation lies in creating custom content for customers that are at different stages of the funnel. Different formats of content have inherent strengths that make them more suitable to be used during different stages of the funnel – awareness, evaluation, purchase, and delight.

There’s data that shows that the mix of brand vs activation budget should be 60:40.  Brand building helps to create a mental perception that...

Just in: Get More Out Of Content Marketing Investments for India powered by Paul Writer. The white paper is sponsored by censhare. In a country as...

A Paul Writer publication powered by Yorke Communications, Red Book shares insights regarding the world of content marketing.  Key Takeaways: Virtual battlegrounds are yielding real...

Paul Writer is delighted to announce Adobe Digi100 List powered by Paul Writer, the recognition list of top 100 Digital Marketers in India. Guided...

Bangalore, Karnataka, India: Paul Writer, today announced the agenda for the 6th Annual Futurist Business Conclave taking place on 24th August 2018 at The...

The Content Marketing Institute states that the roots of content marketing trace back to John Deere who started the first customer magazine. The institute...

We are delighted to announce Adobe Content100 List Powered by PaulWriter, the recognition list of top 100 brand & content custodians in India. Content100 List is...