Paul Writer launches New Age Marketing , 
Video interview series of CXO’s highlighting best practices
Ketan Gupta
Chief of Operations
Balaji Telefilms
On one thing that will define the future of media…
The future is web, the future is Apps. It should be available to everybody and anybody from Kashmir to Timbuktu. It is what’s next when you don’t have an opportunity to watch a show on TV; you should have the option to watch it online, on the phone, on the move, on the go. That’s next. And it has already started with most of the broadcasters having their own Apps and that’s next.
“It is what’s next when you don’t have an opportunity to watch a show on TV; you should have the option to watch it online, on the phone, on the move, on the go.”
