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Yearly Archives: 2016

Webinar Resources | Cognitive Commerce – This Time it’s Personal | 6 Oct

Wouldn’t it be lovely to know, really know what your customers want? And present it to them at the right time? As a customer...

Max India Foundation Announces ‘Celebrate Me’ 2016

Max India Foundation is organizing ‘Celebrate Me’ an event to raise funds for underprivileged cancer patients on 1st October 2016, from 7.00 to 10.00 pm...

Quick Chat with Aditi Balbir, Founder & CEO, V Resorts

 Aditi Balbir Founder & CEO V Resorts Quick chat with Aditi Balbir, Member of Dwenindia A female entrepreneur you admire and why? Jane Wurwand of Dermalogica. Her's is a fairy-tale success story,...

The Rise Of The Modern Marketer – Interview with Devndra Chawla, Group President –...

Paul Writer launches The Rise Of The Modern Marketer,    Video interview series of CXO’s highlighting best practices and trends in the use of technology for...

Mondelez India Unveils its New Power Packed Premium Countline Brand ‘Cadbury Fuse’

Mondelez India today announced the launch of its new brand Cadbury Fuse, a premium product in the countline category. Cadbury Fuse is a delicious fusion of crunchy...

Three Core Functionalities for Multi-Channel Marketing

Marketing communications continue to evolve as audiences interact with brands through an ever-increasing number of channels. Since campaign success is largely tied to consistently getting...

VIDEOCON d2h Announces Khushiyon kee Diwali Offer

Videocon d2h, India’s fastest growing DTH service provider has announced Khushiyon kee Diwali Offer for the forthcoming festive season. Under this offer, one needs to...

Before Marketing: What To Do When You Don’t Have Marketing

The problem Marketing, in many instances, comes in too late in the development process. Regardless of size, age, industry or solution type, most organizations first...
Omni-channel Strategy for Digital | Patanjali Jeans

Omni-channel Strategy for Digital | Patanjali Jeans

Yo! I was in Delhi yesterday co-hosting with Microsoft a CMO Roundtable on Omni-channel Strategy for Digital.  We had a lovely group of participants from...

#LondonIsOpen – Brilliantly Designed Campaign

Following the Brexit, London Mayor Sadiq Khan on 18 July 2016, launched an innovative campaign to showcase the unity and the openness of London...