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Tag: social media
Auditing Your Social Media Content: 5 Issues to Tackle
I wrote an article recently about there being no such thing as a “quick” content audit, which led me to start thinking about the same...
When Should You Outsource Your Social Media Efforts?
A business that’s active on social media platforms is a business that is optimized to thrive in the 21st century. Just log on to...
Explic8: Monitor Real Time Conversations On The Internet And Get Detailed...
Social media has shown immense potential in observing conversations and deriving insights from it. This growing requirement has provided an equally growing opportunity for...
Customer Analytics in the Age of Social Media
Becoming “customer centric” is a top priority today, and for good reason: as if it weren’t important enough that customers buy products and contract...
Adapting your B2B Social Media Strategy
We live in an interconnected world where technology has passed baton in the hands of empowered consumers, who decide the fate of brands. The...
Days of Experimenting with Social Media Programs are Over – Now...
The early days of experimenting with social media programs are over; the focus now is not only about fans and followers but also about...