Tag: social media

Jessie Chong, Trend Micro, says the modern marketer of today should be able to balance the art and science of marketing. Read the full interview...

Paul Writer is delighted to announce Adobe Digi100 List powered by Paul Writer, the recognition list of top 100 Digital Marketers in India. Guided...

Social media for business is a relatively new channel.  Once upon a time, social media was seen as a passing phase, a fad that...

Welcome to the nostalgia corner. Of course! Social Media is not a nineties thing but it has already been around 18 years since the...

Although there is plethora of information available online on how to tap into the power of social media, as a B2B marketer I have...

Automation has become an indispensable arsenal in any strategy that uses technology to achieve business goals. This is not any different for a digital...

“Has social media set unrealistic standards of customer service?” Social media definitely has reset the expectations of consumers and the tweet-chat co-hosted by Paul...

As Mobile is becoming the most important screen in consumers lives, they are seeking more sociable experiences through it. In some emerging markets twitter...

Paul Writer launches New Age Marketing , Video interview series of CXO's highlighting best practices Pallavi Singh Director Marketing Harley-Davidson India On the importance of social...

Many of you are probably reading this blog on a mobile device, and you’re not alone. There are currently 7.2 billion+ mobile devices on...