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Paul Writer Launches LinkedIn Content 50 List: Top 50 Desi Content...

Paul Writer announced LinkedIn Content 50 list, the recognition list of top 50 Desi Content Marketers in India. Winners were selected through a thorough...

Dr. Ananta Singh Raghuvanshi: Know Your Jury- LinkedIn Content 50 2018

Dr. Ananta Singh, Executive Director-Sales & Marketing, DLF Home Developers Ltd, is amongst the few women leaders in the Indian real estate industry for...

Dark Patterns in Marketing

What are dark patterns? Dark patterns – a term that’s recently emerged in the digital lexicon – are methods employed by websites to trick you...

5 Top Social Media for Business Impact

Social media for business is a relatively new channel.  Once upon a time, social media was seen as a passing phase, a fad that...

Interview with Virginia Sharma, Director, LinkedIn Marketing Solutions

Interview with Virginia Sharma, Director, LinkedIn Marketing Solutions at The Great Indian IT Marketing Summit and Award 2017. This was 5th Annual Great Indian IT...

How to Use LinkedIn Better With Bill Gates

LinkedIn is the best B2B directory around.  It’s mostly accurate in terms of the contact information users share with it.  LinkedIn’s trouble has been...

A Behind-the-Scenes Analysis of Social Media Content Trends

Just for kicks, I recently took a Facebook quiz to see if I am more right-brained or left-brained. The results — split nearly down...

Paul Writer Recognizes the Best in Delhi NCR Brands at the...

Paul Writer, India’s first community of marketers, recognized Delhi NCR Hot 50 at the Delhi NCR Brand Summit on August 22, 2014. The conference...

How are Big IT Purchase Decisions Made?

IT purchase outlays are huge and IT decision makers carefully scan the buying environment for the best opportunities available before they take a purchase...

The Social Bridge by LinkedIn

How trusted content on social media builds relationships with IT buyers